Jecheon City unfolds its dream of Korean Medicine bio convergence industry!

Over 40 senior diplomats including some ambassadors & their spouses from Diplomatic Corps. in Seoul in addition to correspondents from the Seoul Foreign Correspondent Club enjoyed Jecheon Korean Medicine Bio Fair fam tour fully on Sep. 28th, 2016.

Organized by Jecheon City in close collaboration with NDNnews(www.ndnnews.co.kr) as a media partner which operates Korea Culture Ambassador Friendship Association, this famtour provided ambassadors, senior diplomats & correspondents with an excellent opportunity to let them know that the most optimal place for Korean Medicine bio is Jecheon.

   
▲ Official opening ceremony of the 2016 Jecheon Korean Medicine Bio Fair

Furthermore, Jecheon City hosted Korean Medicine Bio Fair in Jecheon 2016 as a pre-Expo character of the 2017 International Korean Medicine Bio Industry Expo in Jecheon, Korea which will be held on Sep. 22-Oct. 10, next year in order to maximize the publicity effect.

Among the Seoul Diplomatic Corps, Brunei Amb. Dato Mohd Rosli Sabtu, Latvia Amb. Peteris Vaivars, & Nicargua Amb. Edgardo Cuarezma joined the tour with their spouses in addition to over 30 senior diplomats & some correspondents.

From ancient times, Jecheon has been famous as the largest trading center of medicinal herbs in inland circle on the peninsular.

   
▲ Jecheon City mayor Lee Keun-kyu at the officail opening ceremony stressing that as supplementary measures of modern medicines whose ill effect are becoming severe, the importance of Korean Medicine is emerging more and more importantly than ever.

In order to make Jecheon as a mecca city of Korean Medicine industry with a view to activating wellbeing industry by publicizing the excellence of Jecheon medicinal herbs widely, Jecheon City has been hosting in the meanwhile Jecheon Korean Medicine Bio Fairs in 2011, 2012, 2013, 2014 and 2015 respectively, but another character's economy industry fair of B2B & B2C-oriented programmes were prepared in comparison with previous fairs in the past for this year.

In its official Opening Ceremony held in the evening on Sep. 28th, the first day of the fair, Jecheon City mayor Lee Keun-kyu stressed: "As supplementary measures of modern medicines whose ill effect are becoming severe, the importance of Korean Medicine is emerging more and more importantly than ever", adding in that regard Korean medicine will function as both wings along with western medicine.

   
▲ Korean Medicine pavilion tour in the morning by a guide tour.

Visiting ambassadors & senior diplomats and correspondents visited Korean medicine industry pavilion, bio industry pavilion, traditional medicinal treatment pavilion in addition to dropping by international fermentation museum in the morning to raise their understanding about Jecheon Korean medicine & its medicinal herbs by a woman guide tour.

After experiencing cosmetic solution cares etc. there, Brunei Amb. Dato Mohd Rosli Sabtu & Nicargua Mme. Edgardo Cuarezma, expressed big satisfaction, saying that such things provide them with very relaxing mood.

   
▲ Brunei Mme. Datin Rohana Ering, spouse of Brunei Amb. who experiences Korean Medicine treatment by Semyung University Oriental Hospital staff at the Expo Park pavilion.

Welcoming luncheon took place at the Sunghyun Korean Table d'hote where Jecheon City mayor Lee Keun-kyu was also on hand, delivering his welcome remarks that Jecheon City attaches world peace and mankind coexistence as the most important & best value by hosting Jecheon International Film Festival on Aug. & Jecheon Korean Medicine Bio Fair in Autumn respectively.

As his return address by the capacity of Visiting Diplomatic Corps' dean, Brunei Darussalam Amb. Dato Mohd Rosli SABTU said: "We understand that Jecheon City is well equipped with its clusters such as production, reprocessing, distribution of pure nature medicinal herbs, research period, Oriental Medicine University, and last but not least Korean Medicine Hospital as No.1 city of Korean Medicine & medicinal herb in the nation."

   
▲ Commercial attache Mr. Muhammet Alper Atilla from the Embassy of Turkey who experiences traditional tea etiquette.

Furthermore, we understand that Jecheon City mayor Lee Keun-kyu & its dedicated city officials are diligently preparing for the success of the 2017 Jecheon International Korean Medicine Bio Industry Expo next year, SABTU added. He revealed big expectation, saying that we ambassadors & diplomats as well would like to send our big encouragement for the efforts of such Jecheon city while we are looking forward to seeing & learning many things regarding Jecheon Korean Medicine through today's trip.

   
▲ Jecheon City mayor Lee Keun-kyu(left) receives Diplomatic Corps' appreciation plague from Brunei Amb. Sabtu (right) during the luncheon.

Afternoon trip began with a tour of Jecheon Oriental Hospital, an auxiliary hospital of Semyung University where visiting ambassadors, senior diplomats and correspondents experienced Aqua Fit to relax muscle while Egypt DHM Diaa Hammad was overwhelmed with his wonder about the medical effect of Aqua Fit. Jecheon Oriental Hospital alllowed visiting Corps. to experience diverse clinics which are gaining high confidence with cooperative treatment of Korean medicine & western medicine.

   
▲ Mrs. Snezhanka Panova, spouse of Bulgaria Embassy DHM Panko Panov, experiences cosmetics making process.

YuYu Pharma, Inc.'s visit of visiting ambassadors & diplomats as part of a bio-specialized pharmaceutical Inc tour provided visiting Corps. with a good opportunity to let them understand its manufacturing processing flow, that is, weighing-grannle-blending-tabletting-coating-primary packing-second packing.

Jecheon City was designated as a tourism city of this year by the Ministry of Culture, Tourism & Sports. In that sense, visiting ambassadors, senior diplomats & correspondents visited Chungpung Cultural Heritage Complex afternoon late where it faced the threat of being submerged by the construction of the Chungju Dam in the past despite of the Chegongpung area's beautiful natural scenery and history of a once-flourishing culture.

   
▲ Group photo session in front of Semyung University Oriental Hospital to commemorate their visit

As their final schedule, visiting ambassadors, senior diplomats and correspondents attended the official Opening Ceremony of the 2016 Jecheon Korean Medicine Bio Fair where Governor Lee Shi-jong from North Chungcheong Province emphasized that he sincerely hopes for Jecheon City to be reborn as a worldwide herb-specialized city beyond Korea.

In a nutshell, the edge of Jecheon is that its cluster is well being equipped with natural medicinal herb's manufacturing, processing, distribution, research period, Oriental Medicine Universities and Oriental Medicine Hospitals etc. With themes of Korean Medicine Industrialization & Globalization as well as 'Jecheon Korean Medicine toward the leap for the tomorrow!, visitors can see firsthand and feel happy future through exhibition, events, academic conference, experiences, performances, and relax etc. in the Jecheon Korean Medicine Bio Fair until Oct. 3.

For reference, next year's 2017 World Korean Medicine-Bio Industry Expo in Jecheon Korea which will be held during 19 days from Sep. 22th trough Oct. 10th, 2017, regards the recreation of Korean Medicine as its theme, nurturing regional-type(Korean-type) creative industry through converging Korean Medicine bio as its vision, and nurturing new regional-type creative industry of Jecheon which spearheads "Hanryu 4.0" of world bio industry, as its slogan respectively.

 

 

 

 

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